top of page

Olive Oil Labeling


Etichettatura Olio di Oliva

In this article, we will explore in detail the importance of labeling for olive oil bottles, focusing on the companies that produce and market it. On June 12, the Ministry of Agriculture published a guide dedicated to olive oil labeling, providing specific instructions for the product destined for end consumers, as well as for restaurants and similar businesses.


Index

  1. Introduction

  2. What Should Olive Oil Labels Include?

  3. What Should Olive Oil Labels Not Include?

  4. Conclusions


Introduction

Olive oil is one of the most valuable and beloved food products in Italy and around the world. Its labeling is essential not only for consumer communication but also for complying with the laws and regulations that govern the food industry. In this article, we will examine in detail what must and must not appear on an olive oil bottle label, along with tips on how to do it correctly.


What Should Olive Oil Labels Include

Food labels play a crucial role in product safety, and labeling in this sector is quite strict. Specifically, the label on an olive oil bottle must contain specific information to ensure consumer safety and product transparency. According to the MASAF guide, here’s what must be included:


1. Product Name

The label must clearly state whether the product is "olive oil" or "extra virgin olive oil," depending on the product’s quality.


2. Product Origin

The country of origin must be clearly indicated on the olive oil label. This is important for consumers who prefer local or regional products, as well as for the Made in Italy label.


3. Product Quantity

The label must indicate the amount of oil contained in the bottle. This information is essential for both end consumers and restaurateurs who need to know how much product they are purchasing and want to quickly see the bottle's contents.


4. Expiration Date

Olive oil has an expiration date, which must be clearly indicated on the label. Make sure to comply with this to guarantee the product’s freshness.


5. Nutritional Information

It is important to include nutritional information, such as fat content and calories per 100 ml of olive oil.


6. Storage Instructions

You should provide clear instructions on how to properly store the olive oil. For example, it should be stored away from direct light and heat.


7. Allergens

If your olive oil contains known allergens, such as nuts, they must be highlighted on the label.


8. Responsible Party

The bottle must always include the name or corporate name, along with the contact details of the responsible commercial entity for the product.


9. Packaging Location

The label must always highlight where the product was packaged, and therefore, the location of the production facility of the company.


Olive Oil Labeling: What Should Not Be Included on the Label

Now that we have examined what should be included on the label, it is equally important to understand what should not be present:


1. Misleading Claims

It is not allowed to include misleading statements on the label. For example, you cannot claim that your oil is "extra virgin" if it does not meet the requirements for this classification.


2. False Information about Origin

Claiming a false origin for your olive oil is a serious violation of labeling laws.


3. Inaccurate Nutritional Information

Nutritional information must be accurate and based on valid analyses. It is essential to communicate the complete list of nutrients, as this builds and strengthens consumer trust.


Conclusions

We hope that in this article you have gained a clear understanding of all the details regarding the labeling of this precious product: olive oil. If you're looking for a specialized labeling company for your olive oil bottles, feel free to reach out to us. Click here for more information or to request a personalized quote.

Comments


bottom of page