Cosmoprof 2025: a look at the New Trends in the Beauty world

Index

Introduction
Why attend Cosmoprof
What struck us most
Our commitment to the cosmetics sector
Conclusions

Introduction

This year too we have chosen to visit Cosmoprof Worldwide Bologna , one of the most important international fairs for the cosmetics and beauty industry. An unmissable event for those who work in the sector, but also a precious opportunity for us to closely observe new trends, discover innovative materials and increasingly understand the needs of cosmetic companies in terms of packaging and labeling.

Why is Cosmoprof a point of reference for cosmetics?

This fair has been the world showcase for cosmetics and wellness for years. It is a point of reference with complete coverage of the entire supply chain, from packaging to raw materials, from the finished product to distribution channels. An ideal context to understand the transformations of the sector and anticipate future trends.

What struck us the most

During our visit, we noticed a strong push towards sustainability , innovation in materials and a growing attention to the sensorial experience of packaging. More and more brands are looking for green solutions , with recyclable, plastic-free or natural materials packaging.

What particularly struck us was the aesthetic research that also involves the labels: material textures, tactile and visual effects, special finishes such as foil, relief or selective painting are used to convey the brand's values and give personality to the product.

Visiting trade fairs like Cosmoprof means understanding in depth how the market evolves. Beauty companies are not just looking for labels that are "nice to look at", but they want functional, durable, sustainable labels that are consistent with the brand image .

From the most technical requests (resistance to humidity, compatibility with compostable materials, printing on non-standard surfaces) to the most aesthetic ones (luxury finishes, textured papers, ennobling), our role is to advise the customer in choosing the most suitable solution, enhancing every single detail of the product.

Our commitment to the cosmetics sector

For years we have been supporting companies in the world of beauty, skincare, perfumery and natural cosmetics in the design and production of custom labels . We work with certified materials and offer high-quality papers, adhesives suitable even for difficult packaging, special finishes and eco-friendly solutions. Thanks to our technical team, we are able to provide customized advice , helping each brand to make the label not only an information support, but a real marketing tool.

Conclusions

Visiting Cosmoprof was an experience full of stimuli, which confirms how packaging and label are strategic elements in the beauty sector. We return to the company with new ideas, inspirations and the will to continue to support cosmetic companies with advanced and customized printing solutions.

Do you have a project in the beauty world? Contact us: we will be happy to help you find the right label for your products.